I’ve said many times on this blog that putting a group of artsy insiders in a conference room and having them dream up creative ways to tell the world about upcoming events is the worst possible approach to developing strategic communications.
Without further comment, I’ll let you to watch this.
(Via Judith Dobrzynski)
Whoa. I can’t find the right words. Self-indulgent. Alienating. Snobby. Well, there’s a few.
Hi Barb! I agree – I can’t believe the funds that must have been spent on this. And even if it had been worthwhile, it was probably twice as long as it needed to be! Amazing.
Not to mention way behind a trend. “Got arts marketing?” Come on…really?